Chủ Nhật, 3 tháng 9, 2017

When Words Collide A Media Writers Guide to Grammar and Style 7th Edition (Wadsworth Serie in Mass Communication and Journalism)

Kessler and McDonald's WHEN WORDS COLLIDE is praised by students for its straightforward and clear-almost conversational-presentation of grammar. This versatile grammar and usage handbook will work for you as a beginning student and as you continue as a media writer.
 
 
It provides concise, clear explanations and examples, as well as quick and accurate answers to grammar or usage questions. The unique 'from writer to writer' perspective guides you through the writing process.
 
 
WHEN WORDS COLLIDE is used by university journalism departments to force-feed the conventions of grammar, usage, and punctuation to journalism majors. It is an excellent and accurate resource that serves this purpose well.

Theories of Human Communication 9th Edition (Wadsworth Serie in Mass Communication and Journalism)

Theories of Human Communication is considered the seminal text in the field. Littlejohn and Foss present the range of communication theories currently available in the discipline, organizing them according to the scholarly traditions and contexts from which they emerge.


Clear and accessible writing, charts that summarize the relationships among theories, and sections devoted to applications and implications help position theories within the discipline as a whole.

Public Relations Writing Form and Style 8th Edition (Wadsworth Serie in Mass Communication and Journalism)

PUBLIC RELATIONS WRITING: FORM AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding and purpose.


This text guides you through a logical progression of PR writing, starting with an explanation of how this kind of writing is unique and by exploring the legal and ethical obligations. The writing principles section, which covers both style and techniques, is followed by Public Relations writing assignments that you'll likely have to do in your early jobs: emails, memos, letters, reports and proposals, backgrounders and position papers.


Writing for mass media and the more complex public relations writing functions, including media kits, media pitches, print and online newsletters, brochures, magazines, including those online, and annual reports are also covered in this comprehensive guide.

Mass Communication Theory Foundations Ferment and Future 6th Edition (Wadsworth Serie in Mass Communication and Journalism)

MASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE, Sixth Edition, introduces you to current and classical mass communication theories and explains the media literacy movement in terms you can understand. 
 
 
Plus, this mass communication textbook helps you develop a better understanding of media theory so you can play a role in the media industry's future. Written in an accessible writing style, the text is designed to help you perform well on exams and succeed in the course.
 

Working Memory in Second Language Acquisition and Processing (Second Language Acquisition 87)

This unique volume offers a comprehensive discussion of essential theoretical and methodological issues concerning the pivotal role of working memory in second language learning and processing. The collection opens with a foreword and introductory theoretical chapters written by leading figures in the field of cognitive psychology.


Following these are four research sections containing chapters providing original data and innovative insights into the dynamic and complex relationships between working memory and specific areas of second language processing, instruction, performance and development.

Each section concludes with a commentary which is written by a noted SLA researcher and which charts the course for future research. This book provides a fascinating collection of perspectives on the relationship between working memory and second language learning and will appeal to those interested in the integration of cognitive psychology with SLA research.


Understanding Second Language Process (Second Language Acquisition 25)

This book assembles 11 analytical and empirical studies on the process of second language acquisition, probing a wide array of issues, from transfer appropriate processing to L2 default processing strategies, among hearing or deaf learners of a variety of target languages including English, Japanese, Chinese, Korean, French, Spanish, and American Sign Language.


Third Language Learners Pragmatic Production And Awareness (Second Language Acquisition 12)

This series brings together titles dealing with a variety of aspects of languageacquisition and processing in situations where a language or languages other than thenative language is involved. Second language is thus interpreted in its broadestpossible sense.


The volumes included in the series all offer in their different ways, onthe one hand, exposition and discussion of empirical findings and, on the other, somedegree of theoretical reflection. In this latter connection, no particular theoreticalstance is privileged in the series; nor is any relevant perspective – sociolinguistic,psycholinguistic, neurolinguistic, etc. – deemed out of place.


The intended readershipof the series includes final-year undergraduates working on second languageacquisition projects, postgraduate students involved in second language acquisitionresearch, and researchers and teachers in general whose interests include a secondlanguage acquisition component.