A simple, ten-step system for mastering the art of effective, persuasive business or technical writing
You may be an expert at what you do, but if you can't communicate effectively in writing it may not matter. For scientists, businesspeople, and professionals in fields from engineering to public relations, the art of writing well can be a vital key to professional success.
Luckily, you don't need an English degree to produce top-class writing. If you're one of the millions of people who have to write clear, persuasive, understandable documents for your job, Can Do Writing is for you. Whether you're writing a business plan, a scientific paper, a press release, or anything else, this simple, straightforward guide will show you how to do it quickly, with style and confidence.
You'll learn how to:
- Understand your audience and subject matter
- Develop a simple, five-part purpose statement to keep you on track
- Organize your main points into a coherent, sensible order
- Edit your work for clarity, coherence, organization, and logic
- Economize your words to craft a concise, powerful document
- Make your documents easily readable for any audience
